The 2014 Fashion Frenzy Student Hairstyling Competition (the “Contest”) is a contest of skill. Contest finalists and all winners will be selected on an objective basis as determined by the criteria set forth below. You must enter the Contest using the Contest web site (fashionfrenzy2014.cosmoprofcontests.com) (the “Web Site”).


Phase I of the Contest is from May 1, 2014 through June 30, 2014 and Phase II of the Contest will occur on October 19-20, 2014 at the Intercoiffure Fall Atelier Symposium (“Show”) held October 19-20, 2014 (the “Contest Period”). The Contest is open only to individual, legal residents of the United States, or Canada, as of the date of the Show, each of whom are over the age of 18 and are (i) students enrolled in an accredited beauty school or  (ii) recent graduates of accredited beauty schools who (x) have graduated within six (6) months prior to entry into Contest, (y) are not licensed,  and (z) are not employed or active as a bonafide, working member of a professional beauty salon during the Contest Period(each an “Entrant”). Members of the general public, and employees and/or family members of Intercoiffure or Beauty Systems Group LLC (“CosmoProf®”) and their parents, subsidiaries, and affiliate companies and affiliated organizations, their advertising and promotional agencies and the immediate families (parents, siblings, children or relatives by marriage) and household members of the foregoing employees, and/or any others associated or involved with this Contest including any employees of Intercoiffure or CosmoProf®/Armstrong McCall/Sally Beauty Supply distributed companies and manufacturers are expressly prohibited from participating in, and are not eligible to win, the Contest (however, students attending manufacturer sponsored schools are permitted and encouraged to enter the Contest). Professional cosmetologists who are restricted from participation pursuant to their employer or company policies are not eligible to enter the Contest. All Entrants, Finalists and winners are solely responsible for adherence to their own company policies, if any, regarding prizes and contests.


Limit one (1) entry per person. To compete, each Entrant is required to create his or her hairstyle on a mannequin head. The use of feathers or other hair accessories will be not be permitted. Each Contest entry must demonstrate styling or cutting proficiency in combination with color. Each Entrant is required to submit a completed Official Entry on the Web Site. Each completed Official Entry must be accompanied by three JPEG images of the Entrant’s contest submission on a mannequin head showing the front, side and back of the mannequin. All photos must be taken against a plain cream or black colored background with the following specifications: (i) in .jpg or . png format, (ii) Minimum size w 250px – h 250px, (iii) Maximum size (recommended) for Landscape: w 900px – h 700px, for Portrait: w 500px – h 700 and for Squared Image: 800px x 800px . Each entry must be complete and written in English.

Non-compliant entries are void and will not be acknowledged.


Please visit the Web Site to complete the entry form and upload entry photos.

CosmoProf®, in its sole discretion, reserves the right to disqualify any person tampering with the Contest, the entry process, Web Site operation, or otherwise in violation of the Official Rules. CosmoProf® further reserves the right to cancel, terminate or modify any part of the Contest not capable of completion as planned, including infection by computer virus, bugs, tampering, unauthorized intervention or technical failures of any sort.


Phase I – Student Hairstyling Makeover

All valid entries will be judged by a panel of judges selected by CosmoProf in CosmoProf’s sole discretion (the “Phase I Judges”), and Six Finalists (each a “Finalist”) will be selected to attend the Intercoiffure Fall Atelier Symposium, to compete for the Grand Prize as follows: (i) 3 Finalists will be determined by gaining the most on-line votes. Voting will be open to the public from June 1, 2014 through June 30, 2014 and done on the Fashion Frenzy 2014 website (fashionfrenzy2014.cosmoprofcontests.com) and (ii) 3 Finalists will be determined by the Phase I Judges. Styling or cutting proficiency must be shown in combination with color in each entry. Hair will be judged for meeting these requirements, technical skill, fashion sense and taste. Phase I Judges will also consider marketing activities related to the contestant’s entry, and their efforts to promote their entry and gain votes. Phase I Judges will also consider the concept, techniques and methods used in an entry, including an explanation of the starting level of mannequin hair and the contestant’s color formulation. Color brands must not be mentioned nor may any brands be promoted.

Phase II – Finals

The Phase II Judges (listed below, but subject to change in the sole discretion of CosmoProf) will determine a Fashion Frenzy Student Winner during the Intercoiffure Fall Atelier Symposium held October 19-20, 2014. Hair will be judged for technical skill, fashion sense and taste, and the Finalist’s professional demeanor and communication skills will be evaluated while presenting. Finalists must provide their own products and supplies at the finalist competition. There is no brand promotion permitted during competition. This includes, but is not limited to, branding on products, marketing materials or clothing promoting a particular brand or product.

The Finalist, as selected by the Phase II Judges, will receive a photo shoot with award-winning fashion-photographer Babak, to be published in an upcoming issue of the CosmoProf® Shopping Guide. The Phase I & Phase II Judges’ decisions will be final and binding in all matters relating to this Contest.


  • Perry Monge
  • Mary Brunetti
  • Faatemah Ampey
  • Sonya Dove
  • Sherrie Eberhard


FINALISTS: Six (6) Finalists will receive an opportunity to compete in the Fashion Frenzy Student Hairstyling Competition finals at the Intercoiffure Fall Atelier Symposium, held in New York, NY, on October 19-20, 2014. CosmoProf® will provide roundtrip coach airfare from the gateway city closest to the Finalist’s home, hotel accommodations and admission to the Intercoiffure Fall Atelier Symposium. Finalists are responsible for all meals, extra tickets, gratuities, and any other expenses not specified, herein, including travel to and from airports, home and the Show, and costs of travel documentation. Show must be attended on the dates and times CosmoProf® selects. Required travel documentation (e.g., proper identification, visas, passports, and entry requirements) is the sole responsibility of the Finalists.

GRAND PRIZE: One (1) Winner will receive: photo shoot with Babak and will include publication of the winning photo shoot picture in an upcoming issue of the CosmoProf® Shopping Guide. If Babak is not available to perform for any reason, CosmoProf® reserves the right to substitute a comparable artist at CosmoProf®’s sole discretion. If a comparable artist is not available, CosmoProf® shall have no further obligation other than to award the remainder of the prize. The Babak photo shoot prize winner will be selected from the six Finalists chosen to compete, based on submissions received before May 31, 2014.


CosmoProf® may substitute prizes at its sole discretion. Prizes are non-transferable. Finalists are required to sign an eligibility and publicity affidavit and release within five (5) days of the award, or prizes will be forfeited and an alternate winner will be selected. By participating, each Entrant accepts the conditions stated in these Official Rules, agrees to be bound by decisions of CosmoProf® and judges, and promises that (1) each entry submitted does not defame or otherwise violate any third party rights or any federal, provincial or local laws, (2) any third party referenced or used in the entry has consented to entry and agrees to grant CosmoProf® ownership and unrestricted use of the entry and any likeness of any Entrant submitted or generated at any time associated with participation in the Contest, and, if entry is a winner or finalist, agree to provide any and all additional legal releases that CosmoProf® reasonably requests; (3) CosmoProf® owns each entry and all material associated with each entry; (4) by entering, Entrant irrevocably assigns to CosmoProf® and its designees any and all rights, title and interest in the entry and any participation in the Contest including but not limited to all intellectual property rights; and (5) CosmoProf® and its designees shall have, without limitation, the perpetual, worldwide right to edit, adapt, modify, publish, exploit and use the entries and any likeness of any Entrant submitted or generated at any time associated with participation in the Contest in any way and in any media for trade, advertising, promotional and/or other purposes as CosmoProf® and/or its designees may determine without further compensation to any Entrants or any third parties, including, without further compensation, rights to use the name, voice, photograph, likeness and biographical material of all Finalists and Winners for broadcast and promotional purposes in connection with the contest and follow-up. Entrants agree to release CosmoProf®, any judge, and all of their respective affiliates or subsidiaries, officers, directors, employees, representatives and agents from any claims, and that CosmoProf®, any judge, and all of their respective affiliates or subsidiaries, officers, directors, employees, representatives and agents shall have no liability and will be held harmless by Entrants for any liability, loss, injury or damage to participants or any other person or entity, including personal injury or death to participants or any other person or damage to personal or real property, due in whole or in part, directly or indirectly, by reason of Entrant’s participation in this contest, the use of any entry or acceptance, possession, use or misuse of a prize and any travel or activity related thereto. CosmoProf® reserves the right, in its sole and absolute discretion, to modify, suspend, and/or terminate this contest at any time for any reason or no reason. This Contest is void where prohibited by law and in Quebec. All applicable federal, provincial and local laws apply.


▪   CosmoProf

ATTN: Fashion Frenzy CosmoProf Marketing

3001 Colorado Blvd.

Denton TX 75210


ATTN: April Menendez

7628 Densmore Avenue

Van Nuys, CA 91406



CosmoProf® respects your privacy. The information you have provided to CosmoProf® will be utilized to send you information about the Contest, to notify you if you are the Winner, or to comply with legal requirements. Note that we may utilize third party service providers to assist us in providing some of the Services described above. In such cases, the third party service provider is required to sign a non-disclosure agreement, utilize the information only for the purpose of providing the service described above, and to either destroy the information upon completion of the service or return it to our company.

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