The CosmoProf sponsored Fashion Frenzy 2013 competition is officially in full swing! All six of our finalists made it safely to the Seminole Hardrock Hotel and Casino in Hollywood Florida on Friday night. They came prepared for a weekend full of new industry experiences and building new relationships. We’ve been so lucky to have industry icon and Aquage cofounder Luis Alvarez serving as mentor to our finalists throughout the event. Our finalist’s journey is being documented by Babak, world renowned fashion and beauty photographer.
We started out Saturday morning with a Wella sponsored mentoring breakfast hosted by Sonya and Christopher Dove. The Doves shared their inspiring beauty industry journey and philosophies for success with our six finalists.
Once all the models were selected and contacted concerning call times for Saturday, it was time for the finalists to have their own camera moment. Aquage Videographer Patrick Miller worked with Luis and the students to create short bio videos for each contestant.
We ended a long day of hard work with a trip to Lincoln Road including a wonderful meal at Luis’s favorite Italian restaurant, Tiramisu and a visit to one of his favorite book stores, Taschen.
The group ended the day exhausted and happy to follow Luis’s recommendation that we all get some rest to prepare for the busy competition day to follow!